To complement the static exhibits at the European press launch of the all new Ford Fiesta in Tuscany,
Funkdigit were commissioned to produce an interactive HD Touchscreen system to highlight the all-new
interior of the car.
The main program was coded in Flash, combining both stills and video/animated elements, all of which
were in HD, to ensure a rich user experience.
Several European language variations also had to be included and user-selectable.
The final touch-screen was built-in above the actual centre console of the car, and proved very
popular during the launch.
Production: Fiesta Touchscreen
Agency: Mansfields
Back...
Funkdigit were commissioned to produce an interactive HD Touchscreen system to highlight the all-new
interior of the car.
The main program was coded in Flash, combining both stills and video/animated elements, all of which
were in HD, to ensure a rich user experience.
Several European language variations also had to be included and user-selectable.
The final touch-screen was built-in above the actual centre console of the car, and proved very
popular during the launch.
Production: Fiesta Touchscreen
Agency: Mansfields
Back...